# Census Demographics by ZIP Code & DMA - URL: https://betteranalyst.com/datasets/us-census-zip-code-demographics Formula Bot is now Better Analyst—same account, more powerful analysis.Formula Bot is now Better Analyst—same account and workflows, with more powerful analysis, dashboards, and automation. [Learn what changed](https://betteranalyst.com/formula-bot-is-now-better-analyst) U.S. Census Bureau American Community Survey (ACS) 2024 5-Year estimates at the ZIP Code (ZCTA) level, enriched with Nielsen DMA (Designated Market Area) mappings. Includes population totals, age distributions, race/ethnicity breakdowns, and pre-calculated percentages for 33,772 ZIP codes. 33.8K rows38 columns5.4 MB Download the full dataset Create a free account to download census\_zip\_dma\_demographics.csv (5.36 MB) and use it anywhere. [Get the full file](https://betteranalyst.com/signup?returnUrl=%2Fdashboard%2Fexplore-data%2Fus-census-zip-code-demographics\&dataset=us-census-zip-code-demographics) Try asking arrow\_forwardWhat are the top 10 most populous ZIP codes in the US?arrow\_forwardCompare the racial demographics of the New York vs Los Angeles DMAarrow\_forwardWhich DMAs have the highest percentage of Hispanic population?arrow\_forwardShow me the median age distribution across all ZIP codes in Floridaarrow\_forwardWhat percentage of the population is over 65 in each DMA?arrow\_forwardFind ZIP codes with population over 50,000 and median age under 30 ## Data preview | zip\_code | dma\_code | dma\_name | total\_population | male | female | median\_age | under\_5 | age\_5\_9 | age\_10\_14 | age\_15\_19 | age\_20\_24 | age\_25\_34 | age\_35\_44 | age\_45\_54 | age\_55\_59 | age\_60\_64 | age\_65\_74 | age\_75\_84 | age\_85\_plus | under\_18 | over\_18 | over\_65 | white | black | american\_indian\_alaska\_native | asian | native\_hawaiian\_pacific\_islander | other\_race | two\_or\_more\_races | hispanic\_latino | not\_hispanic\_latino | pct\_white | pct\_black | pct\_asian | pct\_hispanic | pct\_under\_18 | pct\_over\_65 | | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | | 10001 | 501 | NEW YORK | 30511 | 14957 | 15554 | 35.8 | 839 | 616 | 537 | 622 | 2640 | 8547 | 5168 | 3230 | 1535 | 1658 | 2535 | 1564 | 1020 | 2237 | 28274 | 5119 | 15447 | 3405 | 89 | 6011 | 64 | 1820 | 3675 | 5189 | 25322 | 50.6 | 11.2 | 19.7 | 17.0 | 7.3 | 16.8 | | 10002 | 501 | NEW YORK | 70141 | 35253 | 34888 | 41.3 | 2747 | 2564 | 2587 | 2770 | 3766 | 12427 | 9771 | 8547 | 4427 | 4218 | 8031 | 5489 | 2797 | 9230 | 60911 | 16317 | 13236 | 3890 | 109 | 22085 | 85 | 6055 | 24681 | 24653 | 45488 | 18.9 | 5.5 | 31.5 | 35.2 | 13.2 | 23.3 | | 10003 | 501 | NEW YORK | 53764 | 26281 | 27483 | 38.2 | 1638 | 973 | 944 | 1478 | 4521 | 13693 | 8297 | 6281 | 2774 | 2937 | 4826 | 3340 | 2062 | 3770 | 49994 | 10228 | 33912 | 4067 | 229 | 8118 | 87 | 2651 | 4700 | 7618 | 46146 | 63.1 | 7.6 | 15.1 | 14.2 | 7.0 | 19.0 | | 10004 | 501 | NEW YORK | 4422 | 2328 | 2094 | 40.1 | 247 | 197 | 106 | 54 | 173 | 1082 | 710 | 554 | 338 | 216 | 345 | 244 | 156 | 495 | 3927 | 745 | 2734 | 265 | 15 | 1038 | 5 | 123 | 242 | 389 | 4033 | 61.8 | 6.0 | 23.5 | 8.8 | 11.2 | 16.8 | | 10005 | 501 | NEW YORK | 11774 | 5863 | 5911 | 37.5 | 552 | 370 | 176 | 113 | 674 | 3785 | 2327 | 1165 | 603 | 420 | 787 | 490 | 312 | 1029 | 10745 | 1589 | 6267 | 1223 | 65 | 2753 | 0 | 433 | 1033 | 1068 | 10706 | 53.2 | 10.4 | 23.4 | 9.1 | 8.7 | 13.5 | Showing 5 of 33,772 rows ## What you can do - Analyzing population demographics by ZIP code or DMA region - Comparing racial and ethnic composition across media markets - Age distribution analysis for market targeting - Identifying high-growth or aging population areas - Mapping demographic data to Nielsen DMA media markets - Building customer profiles using Census demographics ## Data dictionary | Column | Type | Description | | - | - | - | | zip\_code | text | 5-digit ZIP Code (ZCTA) | | dma\_code | text | Nielsen DMA numeric code | | dma\_name | text | Nielsen Designated Market Area name | | total\_population | integer | Total population count | | male | integer | Male population count | | female | integer | Female population count | | median\_age | decimal | Median age in years | | under\_5 | integer | Population under 5 years old | | age\_5\_9 | integer | Population aged 5-9 | | age\_10\_14 | integer | Population aged 10-14 | | age\_15\_19 | integer | Population aged 15-19 | | age\_20\_24 | integer | Population aged 20-24 | | age\_25\_34 | integer | Population aged 25-34 | | age\_35\_44 | integer | Population aged 35-44 | | age\_45\_54 | integer | Population aged 45-54 | | age\_55\_59 | integer | Population aged 55-59 | | age\_60\_64 | integer | Population aged 60-64 | | age\_65\_74 | integer | Population aged 65-74 | | age\_75\_84 | integer | Population aged 75-84 | | age\_85\_plus | integer | Population aged 85 and over | | under\_18 | integer | Population under 18 years old | | over\_18 | integer | Population 18 years and over | | over\_65 | integer | Population 65 years and over | | white | integer | White alone population count | | black | integer | Black or African American alone population count | | american\_indian\_alaska\_native | integer | American Indian and Alaska Native alone population count | | asian | integer | Asian alone population count | | native\_hawaiian\_pacific\_islander | integer | Native Hawaiian and Other Pacific Islander alone population count | | other\_race | integer | Some Other Race alone population count | | two\_or\_more\_races | integer | Two or More Races population count | | hispanic\_latino | integer | Hispanic or Latino (of any race) population count | | not\_hispanic\_latino | integer | Not Hispanic or Latino population count | | pct\_white | decimal | Percentage of population that is White alone | | pct\_black | decimal | Percentage of population that is Black or African American alone | | pct\_asian | decimal | Percentage of population that is Asian alone | | pct\_hispanic | decimal | Percentage of population that is Hispanic or Latino | | pct\_under\_18 | decimal | Percentage of population under 18 years old | | pct\_over\_65 | decimal | Percentage of population 65 years and over | ## Explore more datasets Discover other public datasets and live API connections you can chat with. - 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