# Ask Google Ads a question and get the report back.

- URL: https://betteranalyst.com/solutions/ppc-reporting

Formula Bot is now Better Analyst—same account, more powerful analysis.Formula Bot is now Better Analyst—same account and workflows, with more powerful analysis, dashboards, and automation.

[Learn what changed](https://betteranalyst.com/formula-bot-is-now-better-analyst)

Google Ads reporting

Connect your Google Ads accounts, including the ones under your MCC, and ask for the campaign, keyword or search-term view you need. Better Analyst writes the query, shows the numbers and the chart, and keeps the dashboard current.

[Start free with your data](https://app.betteranalyst.com/signup)[Book a demo](https://betteranalyst.com/demo)

- [![](https://betteranalyst.com/images/logos/google-ads.webp)Google Ads](https://betteranalyst.com/data-connectors/google-ads)
- [Google Analytics](https://betteranalyst.com/data-connectors/google-analytics)
- [Google Sheets](https://betteranalyst.com/data-connectors/google-sheets)
- [Meta AdsComing soon](https://betteranalyst.com/data-connectors/meta-ads)
- [Google BigQuery](https://betteranalyst.com/data-connectors/bigquery)

## How it fits the work you already do.

1. ### Questions instead of report builders

   Ask which keywords spent without converting, how CPA moved this month, or which search terms deserve their own keyword. Each answer shows the GAQL query, the table and the chart, so you can check the numbers.

2. ### Every account under the MCC

   Better Analyst finds the customer accounts you can reach directly or through a manager account. Attach the one you want to a chat or dashboard; spend is reported in that account’s currency and time zone.

3. ### A dashboard that refreshes itself

   Turn the answer into a dashboard. Rolling ranges such as the last 30 days move forward on every refresh, and scheduled refreshes keep it current for the Monday review.

4. ### The weekly report, delivered

   Save a Google Ads report as a Data Flow to write fresh rows to a Google Sheet or database on schedule, or schedule a task that sends the summary by email or Slack.

Scheduled tasks and Data Flows start on Starter. Daily Data Flows and database destinations are on Max and Business. [Compare plans](https://betteranalyst.com/pricing)

## Questions to start with.

- [“Which keywords spent more than $100 last month without a conversion?”Ask this in your workspace](https://app.betteranalyst.com/signup?query=Which%20keywords%20spent%20more%20than%20%24100%20last%20month%20without%20a%20conversion%3F)
- [“Show CPA and ROAS by campaign, by week, for this quarter.”Ask this in your workspace](https://app.betteranalyst.com/signup?query=Show%20CPA%20and%20ROAS%20by%20campaign%2C%20by%20week%2C%20for%20this%20quarter.)
- [“Which search terms drove conversions but are not keywords yet?”Ask this in your workspace](https://app.betteranalyst.com/signup?query=Which%20search%20terms%20drove%20conversions%20but%20are%20not%20keywords%20yet%3F)

## Common questions.

Can Better Analyst change my Google Ads campaigns?

No. The connector only discovers accounts and runs read-only reports through the Google Ads Search endpoint. It cannot change bids, budgets, ads or keywords.

Does it work with manager (MCC) accounts?

Yes. Better Analyst discovers customer accounts under the manager accounts you can access and saves the manager context with each account you select.

Can I combine Google Ads with GA4 or Meta Ads?

Yes for GA4: attach Google Analytics to the same chat and ask for spend, conversions and ROAS side by side. Better Analyst fetches each source and joins the results by date or campaign. Meta Ads is coming soon and will work the same way.

How much data can one report return?

A chat report can return up to 250,000 rows. A scheduled Data Flow reads up to 100,000 rows per run, so narrow the date range or add filters for very large accounts.

## Related

- [Google Ads connectorWhat you can ask and how the connection works.](https://betteranalyst.com/data-connectors/google-ads)
- [How to analyze Google Ads data with AITen questions worth asking your account, with the GAQL behind them.](https://betteranalyst.com/blog/how-to-analyze-google-ads-data-with-ai)
- [Cross-channel marketing dashboardGoogle Ads and GA4 lined up by date on one dashboard, with Meta Ads coming soon.](https://betteranalyst.com/solutions/cross-channel-marketing-dashboard)
- [ROAS dashboardReturn on ad spend by campaign and channel, with the spend behind it.](https://betteranalyst.com/solutions/roas-dashboard)

Security

## Ready when your security team asks.

The controls larger teams need are on the Business plan, with the price on the page.

[Enterprise overview ](https://betteranalyst.com/enterprise)[Security details](https://betteranalyst.com/security)

- Single sign-on and SCIM

  SAML sign-in with Okta, Microsoft Entra ID or Google Workspace, and SCIM provisioning that adds and removes people for you.

- Per-member data access

  Rows, tables and columns are filtered for whoever is asking, in chat and on dashboards.

- An audit log of every change

  Sign-ins, role changes, data access edits, shares and exports, filterable and exportable to CSV.

- An isolated sandbox for every chat

  Analysis code runs in its own environment, separate from other chats and other customers.

- Your data never trains AI models

  Not ours, and not our AI provider’s.

- Stored in the US, encrypted throughout

  Data is stored on AWS in the United States and encrypted in transit and at rest.

Ask your first question now.\
Let it keep working tomorrow.
-----------------------------

Free plan, no credit card. Bring a spreadsheet or connect a source.

[Start free with your data](https://app.betteranalyst.com/signup)
